SMM – Social Media Marketing
Social Media Marketing (SMM)
SMM (Social media marketing) is a sort of online marketing that uses social networking websites as a marketing tool. SMM helps to promote a product or service via social media. The main goal of SMM is to create content that visitors share with their network to help an organization increase brand publicity and grow customer reach. In other words, “Social media marketing is the process of increasing website traffic or attention through various social media sites.”
SMM is mainly based on organic search, which means that when the website is more active, it automatically rises and is seen on the first few results on the search page — acknowledging the fact that maximum visitors do not look further than the first page and first few searches. The primary purpose of SMM is to raise the ranking of the website and display it in the first few searches.
Over the last few years,’ social media have changed the whole world and also the world of marketing. So to make your business outstanding in this competitive industry, why not use social media platforms to develop your business branding.
How do our SMO service help you grow business?
SMO helps you showcase your brand: Social media offers various marketing channels for creating branding awareness, Relationship building, or driving new sales.
Develop a loyal community: Customers enjoy being part of the business community and build a proactive live community. Such connections and communication can help build customer and client relationship building.
Improve customer service: Social media is a great feedback source which enables the customers to give their feedback and reviews regarding the product.
Increase digital exposure: Interacting with the social network can significantly increase your online presence, which leads to worldwide access sharing capabilities with a massive amount of daily visitors.
Boost traffic and SEO rating: Social media is a generator and regularly brings high-value traffic to your website. They can also help with SEO, which significantly reflects your social media contact.
Expand sales and Audience: Listening to your prospects on a social network like Facebook can help you respond to buyer’s significant needs, which help to expand the number of sales and increase customers.
Cut marketing cost: Compared to traditional channels like advertising, social media marketing is affordable for any business.
Many people use their social media to search for things, share links and participate in link building
We offer SMM in two ways:
Active SMM promotion: Active promotion/ advertising means adding links that lead from the content on the website towards social networks. Social networks that can be used as a means of Active SMM are the following: Facebook, Instagram, Twitter, Google+, LinkedIn, YouTube, Pinterest, etc.
Passive SMM promotion: Passive promotion means advertising on social networks by updating statuses, tweets, publishing images, or writing articles on blogs. Visitor’s feelings can be further analyzed to solve problems and remove anxiety and improve their brand experience. Information is obtained in real-time, which speeds up the entire process to a new dimension of cooperation.